Intergamma
Intergamma
Intergamma
Intergamma
Intergamma

Intergamma

Sector
DIY (Paints)
Year
2023
Distribution
In more than 90 GAMMA stores across the Netherlands.
Customer need

Intergamma was looking for a POS partner to bring the concept of their colour selector and paint testers to life in GAMMA stores across the Netherlands.

Solution(s)

POP sister company Kozmoz, took up the original concept, produced the complete unit and, in collaboration with RMB, provided the complete POS installations in more than 90 GAMMA points of sale. The stylish installation gives consumers an at-a-glance view of the various options in terms of paint colours and types using extra-large colour charts and samples. The different elements (colour cards, samples and communication) are fully modular and flexible and are highlighted by special LED lighting.

In 2024, a second production run of the colour selector was launched. On this occasion, Kozmoz also developed a single-sided version of the unit that can be installed directly on existing TEGO shelving. By the end of the year, more than 40 new Intergamma shops in the Netherlands will have adopted this new version, in addition to the 25 shops already equipped. The modularity of the components, including testers, samples, and communication elements, offers great flexibility in store layouts while maintaining consistency in the customer experience.

Find out more about this great example of a successful partnership!

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